By Joseph Epstein
Published: September 28, 2002
According to a recent survey, 81 percent of Americans feel they have a book in them — and that they should write it. As the author of 14 books, with a 15th to be published next spring, I’d like to use this space to do what I can to discourage them.
Continue reading Think You Have a Book in You? Think Again
Originally posted by Fred Wilson
Subconscious Information Processing
It’s fathers day and I thought I’d tell a story about my dad and something he taught me a long time ago. I was in middle school and I had a school project due the next day and it came up at dinner that I had not done the project. My dad made me stay up very late that night until I had completed it. And he stayed up with me. He made sure I understood two things that evening. The first one is obvious. When assigned something, you do it and you do it on time.
But the second thing he explained to me was more subtle and way more powerful. Continue reading Subconscious Information Processing
Original article from Website Magazine.
The Meaning Behind Color – What Choice Evokes the Best Response
Color is one of the most fascinating things in the world. It attracts attention, evokes emotion and can trigger the memory.
Something so powerful should not be taken lightly, especially when creating visual elements to a website, in an advertisement or for a brand. Colors can increase brand recognition, increase participation and provide brands with a competitive edge.
Of course everyone has a favorite color, but marketers should be aware of the meanings behind colors, as well as what colors yield the best response from consumers. Continue reading The Meaning Behind Color
This is a fascinating article that my institute teacher showed us:
By Joseph Walker, Deseret News
Published: Sunday, Nov. 27, 2011 11:39 p.m. MST
PROVO — They gather twice each year — once on the Provo, Utah, campus of Brigham Young University and once at the Fuller Theological Seminary main campus in Pasadena, Calif.
Evangelical Christians and Mormons.
In the same room.
Talking about religion.
And — believe it or not — getting along famously. Continue reading LDS Christianity: Differences that matter
10 Things 90s Kids Will Have To Explain To Their Children
NOV. 23, 2011 Chelsea Fagan
While most things we experienced as tots in that headiest of eras seems pretty self-explanatory (plaid was everywhere, Leonardo DiCaprio was the molten ball of light around which the solar system turned, and there was no color too bright for your sweatpants) there are some things that will be a bit harder to explain. Here, a primer for when your future children want to know what the hell you were doing with your boxy, multicolored electronics. Continue reading 10 Things 90s Kids Will Have To Explain To Their Children